
Audio conference:
Corporate Friends, Corporate Partners, Corporate Funders:
Getting Corporate Support Right!
Wednesday, August 9, 2006
10 - 11:30 a.m.
The Wellness Community - Orange County
540 N. Golden Circle Drive, #315
Santa Ana , CA 92705
This program will focus on issues related to corporate giving,
innovative strategies to build corporate relationships and the
steps necessary to strengthen these relationships, closing
corporate gifts and keeping partnerships with companies over the
long term. The session will include specific strategic tips and
will examine how corporate leaders view their corporate giving
as well as strategies for reaching top corporate
decision-makers. Also discussed will be the steps any
organization should take when seeking corporate support,
including the necessary internal policies and procedures that
form the foundation for success.
Target Audience:
Mid Level
Learning Objectives:
Participants will be able to:
- Learn how companies and corporate executives think about
corporate giving
- Lean how to work up the ¿corporate ladder¿ to top decision
makers
- Implement ways to effectively involve top corporate
leadership with your organization
- Develop the necessary policies and procedures needed for a
strong corporate giving program
About the Presenter:
MGene Scanlan is president of eScanlan
Company, a nonprofit management consulting firm. He has worked
with local, regional, national and international clients. Prior
to starting his own firm in 2001 he spent 18 years as vice
president and senior vice president of a major national
consulting firm. Gene has served as a foundation program officer
and fiscal manager at The Chicago Community Trust, the
foundation officer for The Brookings Institution, and the
director of development for Defenders of Wildlife. His academic
appointments include: adjunct associate professor at the
University of Maryland University College; associate
professorial lecturer in international affairs, Elliott School
of International Affairs, George Washington University; member
of the advisory council for the George Mason University
Nonprofit Management Program; and certified on-line instructor.
He chairs AFP’s Research Council, serves on the steering
committee for the professional advancement division and is a
board member of AFP’s D.C. Chapter. He is the author of
Corporate and Foundation Fund Raising .
**Participation in a live session or use of an audiotape of
the program qualifies for 1.5 points toward CFRE continuing
education requirements.**
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